By the time my publisher asked me to write an entire cookbook on bagels in 1997, I was too tired to disagree. I was at the end of writing a 48-part series on everything from soup to nuts. Literally. I was clean out of ideas. But that same year, a new store called Noah’s Bagels had opened in Berkeley, and students were lined up for blocks to grab a nosh.
The publisher saw dollar signs. I thought he was meshugana. “Who bakes bagels at home?” I thought. Like croissants and strudel, some baked goods are best left to the professionals.
Nonetheless, I put the word out that I was looking for bagel ideas or, even better, someone who could teach me how to bake bagels. I lucked out when I met Izzy Cohen, former head of the Hebrew Bakers Association and Master Bakers Society biggie.
A spry, slightly stooped gentleman, Izzy was in his late seventies when we met. He had started his career at 16, during the Great Depression, training in his Uncle Harry’s Squirrel Hill, Pittsburgh bakery. In his prime, Izzy had been a macher in mid-century Los Angeles baking circles. He had operated his own place, Pic-Son, at the corner of Pico and Robertson, from 1948 to 1971. Back then, the neighborhood bustled with its own movie theater, Ma Gordon’s deli and the small Conservative Temple B’nai David. He was a big deal in the local Lion’s Club.
Although more religious Jews shopped at kosher shops on Fairfax, Izzy Cohen ruled in the broader Southern California Jewish baking category. His was the shop for challah, corn rye, egg bagels, bialys, Kaiser rolls, salt sticks and horns. On the pastry side, Pic-Son had butter cookies, mini Danishes, rugelach, pound cakes, cheesecakes, babkas and its signature “mistake” cake — a sheet marble cake with giant chocolate chunks. Cohen did not cut corners, proud of using only pure butter and cream.
But when it came to New York-style bagels, Izzy turned to the experts. He ordered them from Western and Brooklyn Bagels rather than try to replicate a real water bagel. As Seymour Friedman, wise guy and founder of Brooklyn Bagels, once told Izzy regarding his egg bagels, “This is not a bagel. This is a cake.” The proud Cohen had to concede that émigrés from the East Coast wanted to hear the snap of a crisp crust and chew extra hard at breakfast.
When we met in 1997, Izzy was enjoying a media moment in his semi-retirement. A small artisan bakery had just opened on La Brea Avenue and he decided to drop in one day and nose around. “Can an old Jewish baker see your operation?” he asked 36-year-old Nancy Silverton, founder of now-legendary La Brea Bakery. She invited him in. Then the flour started to fly.
He taught her how to make bagels the old-fashioned way: boiling for 30 seconds before baking to seal the crust, adding malt syrup for flavor and color and gluten for the all-important chew. “I am a firm believer that foods develop flavor in the chewing,” he emphasized on the day we spent together. Can you picture Larry David in a crisp white apron?
Credit: Janice Cohen-Milch
Love, of course, is a two-way street. As the relationship grew, Nancy passed along a few tricks to Izzy. She taught him the slow sourdough starter method that gave La Brea breads their distinctive flavor and texture. Nancy and Izzy enjoyed spending time together so much so that Izzy arrived at the bakery Sundays at five in the morning to bake dozens of sourdough bagels for the neighboring restaurant Campanile’s brunch. During the week, he would drop in to fix the bread slicer and kibitz before heading home. This was after finishing his day job decorating cakes at Brown’s Bakery in the Valley, a job he held until his death at 88.
Izzy and Nancy shared the wonder of truly finding their métiers. “Their remarkable relationship grew out of mutual respect,” his daughter remembers. They were so simpatico that Nancy dedicated her definitive cookbook, “Breads From the La Brea Bakery” to him. “When I’m 70 years old and retired, I want to be just like you,” wrote Silverton. “Who’s retired?” the cantankerous Cohen might reply.
I also dedicated a book to Izzy, my “Totally Bagel Cookbook.” After spending a day in his cozy apartment kitchen, watching him turn flour and water into something delicious, I translated his recipe for cooking at home. Of course, I had to bake a batch or two at home to get the recipe right. And then I did what Izzy had done. I went back to buying from the experts — Brooklyn, Clark Street and the Yeastie Boys being current L.A. favorites.
Los Angeles food writer Helene Siegel is the author of 40 cookbooks, including the “Totally Cookbook” series and “Pure Chocolate.” She runs the Pastry Session blog. During COVID-19, she shared Sunday morning baking lessons over Zoom with her granddaughter, eight-year-old Piper of Austin, Texas.
Arab citizens are an integral part of Israeli society. They serve as physicians, nurses, lawyers, engineers, pharmacists, entrepreneurs, professors and judges.
The man behind the 1994 FIFA World Cup is chairing The Beautiful Game: The Untold Story as the Holocaust Museum L.A.’s Goldrich Cultural Center prepares to open in mid-August.
Through The Equalizer (Sha’ar Shivion), children from Jewish, Arab, Druze, Bedouin, religious and secular communities meet through soccer – not only to compete, but also to build friendships and break down barriers that often keep their communities apart.
UCLA has an opportunity to become a national model for confronting antisemitism through principled leadership, transparent accountability, and meaningful action.
Rachel Goldberg-Polin, mother of slain hostage Hersh Goldberg-Polin, can’t stop speaking about her pain and the public love her body cannot always receive. She talks to the Journal about her son’s legacy and her new book.
This week’s “Constitutional Crisis” is typical of the way the government operates. It issues a statement, or a tweet and then walks it back. Oops, we did not mean it. Or rather, we did, but we also meant to deny that we did.
If we want to see a less polarized society, both internally and beyond, we must emphatically reject the idea that political alignment is the predominant commonality for friendship.
Jews spoke in two voices about Ruth, a kind of national schizophrenia, one with joyous chanting on Shavuos as the Book of Ruth was read; the other, removing her name from the chain-link of repeated names throughout the generations.
More news and opinions than at a Shabbat dinner, right in your inbox.
An Homage to Izzy Cohen, Bagel Baker Extraordinaire
Helene Siegel
By the time my publisher asked me to write an entire cookbook on bagels in 1997, I was too tired to disagree. I was at the end of writing a 48-part series on everything from soup to nuts. Literally. I was clean out of ideas. But that same year, a new store called Noah’s Bagels had opened in Berkeley, and students were lined up for blocks to grab a nosh.
The publisher saw dollar signs. I thought he was meshugana. “Who bakes bagels at home?” I thought. Like croissants and strudel, some baked goods are best left to the professionals.
Nonetheless, I put the word out that I was looking for bagel ideas or, even better, someone who could teach me how to bake bagels. I lucked out when I met Izzy Cohen, former head of the Hebrew Bakers Association and Master Bakers Society biggie.
A spry, slightly stooped gentleman, Izzy was in his late seventies when we met. He had started his career at 16, during the Great Depression, training in his Uncle Harry’s Squirrel Hill, Pittsburgh bakery. In his prime, Izzy had been a macher in mid-century Los Angeles baking circles. He had operated his own place, Pic-Son, at the corner of Pico and Robertson, from 1948 to 1971. Back then, the neighborhood bustled with its own movie theater, Ma Gordon’s deli and the small Conservative Temple B’nai David. He was a big deal in the local Lion’s Club.
Although more religious Jews shopped at kosher shops on Fairfax, Izzy Cohen ruled in the broader Southern California Jewish baking category. His was the shop for challah, corn rye, egg bagels, bialys, Kaiser rolls, salt sticks and horns. On the pastry side, Pic-Son had butter cookies, mini Danishes, rugelach, pound cakes, cheesecakes, babkas and its signature “mistake” cake — a sheet marble cake with giant chocolate chunks. Cohen did not cut corners, proud of using only pure butter and cream.
But when it came to New York-style bagels, Izzy turned to the experts. He ordered them from Western and Brooklyn Bagels rather than try to replicate a real water bagel. As Seymour Friedman, wise guy and founder of Brooklyn Bagels, once told Izzy regarding his egg bagels, “This is not a bagel. This is a cake.” The proud Cohen had to concede that émigrés from the East Coast wanted to hear the snap of a crisp crust and chew extra hard at breakfast.
When we met in 1997, Izzy was enjoying a media moment in his semi-retirement. A small artisan bakery had just opened on La Brea Avenue and he decided to drop in one day and nose around. “Can an old Jewish baker see your operation?” he asked 36-year-old Nancy Silverton, founder of now-legendary La Brea Bakery. She invited him in. Then the flour started to fly.
He taught her how to make bagels the old-fashioned way: boiling for 30 seconds before baking to seal the crust, adding malt syrup for flavor and color and gluten for the all-important chew. “I am a firm believer that foods develop flavor in the chewing,” he emphasized on the day we spent together. Can you picture Larry David in a crisp white apron?
Love, of course, is a two-way street. As the relationship grew, Nancy passed along a few tricks to Izzy. She taught him the slow sourdough starter method that gave La Brea breads their distinctive flavor and texture. Nancy and Izzy enjoyed spending time together so much so that Izzy arrived at the bakery Sundays at five in the morning to bake dozens of sourdough bagels for the neighboring restaurant Campanile’s brunch. During the week, he would drop in to fix the bread slicer and kibitz before heading home. This was after finishing his day job decorating cakes at Brown’s Bakery in the Valley, a job he held until his death at 88.
Izzy and Nancy shared the wonder of truly finding their métiers. “Their remarkable relationship grew out of mutual respect,” his daughter remembers. They were so simpatico that Nancy dedicated her definitive cookbook, “Breads From the La Brea Bakery” to him. “When I’m 70 years old and retired, I want to be just like you,” wrote Silverton. “Who’s retired?” the cantankerous Cohen might reply.
I also dedicated a book to Izzy, my “Totally Bagel Cookbook.” After spending a day in his cozy apartment kitchen, watching him turn flour and water into something delicious, I translated his recipe for cooking at home. Of course, I had to bake a batch or two at home to get the recipe right. And then I did what Izzy had done. I went back to buying from the experts — Brooklyn, Clark Street and the Yeastie Boys being current L.A. favorites.
Los Angeles food writer Helene Siegel is the author of 40 cookbooks, including the “Totally Cookbook” series and “Pure Chocolate.” She runs the Pastry Session blog. During COVID-19, she shared Sunday morning baking lessons over Zoom with her granddaughter, eight-year-old Piper of Austin, Texas.
Did you enjoy this article?
You'll love our roundtable.
Editor's Picks
Israel and the Internet Wars – A Professional Social Media Review
The Invisible Student: A Tale of Homelessness at UCLA and USC
What Ever Happened to the LA Times?
Who Are the Jews On Joe Biden’s Cabinet?
You’re Not a Bad Jewish Mom If Your Kid Wants Santa Claus to Come to Your House
No Labels: The Group Fighting for the Political Center
Latest Articles
Who is Going to Disarm Them?
How Zionism Strengthens My Judaism
Don’t Book Family Trips, Build Legacies Instead.
All My Journeys — A poem for Parsha Matot-Masei
A Bisl Torah — Confidence in Them, Trust in Yourself
The Young Investors Redefining What It Means to Support Israel
Print Issue: Remember Who You Are | July 10, 2026
An Open Letter to My Fellow Jews on Peoplehood, Memory, and Israel
A Moment in Time: Israel – Coming Home Again
Psalm 35:8 United the First Congress of the United States and the State of Israel
Rabbis of LA | Rabbi Geller Is Still Making History
First of three parts
Hebrew University-UCLA Exchange, New Staff at BJE, Repair the World Volunteer Day
Notable people and events in the Jewish LA community.
Arab Citizens of Israel: Between Integration and Separation
Arab citizens are an integral part of Israeli society. They serve as physicians, nurses, lawyers, engineers, pharmacists, entrepreneurs, professors and judges.
‘Floaters’ Brings the Joy and Heart of Jewish Summer Camp to the Big Screen
“The Floaters” opens at Laemmle locations in West L.A. and Encino on July 17.
Alan Rothenberg Brought the World Cup to America in 1994. Now He’s Bringing Soccer’s Jewish History to L.A.
The man behind the 1994 FIFA World Cup is chairing The Beautiful Game: The Untold Story as the Holocaust Museum L.A.’s Goldrich Cultural Center prepares to open in mid-August.
More Than a Game: How the Equalizer Is Bridging Israel’s Divides One Child at a Time
Through The Equalizer (Sha’ar Shivion), children from Jewish, Arab, Druze, Bedouin, religious and secular communities meet through soccer – not only to compete, but also to build friendships and break down barriers that often keep their communities apart.
NYBD & Bakery in Mar Vista Features Hamantaschen?
It’s important to the owners, Lenny and Adaeze Rosenberg – and the neighborhood – to stay true to its longtime recipes.
A Ka’ak By Any Other Name
A symbol of hospitality, families bake batches for holidays, family celebrations and visits with friends and relatives.
Table for Five: Matot-Masei
Keeping Your Word
From Roadmap to Reality: UCLA Must Move Beyond Aspirational Commitments in Combating Antisemitism
UCLA has an opportunity to become a national model for confronting antisemitism through principled leadership, transparent accountability, and meaningful action.
Emanuel Gives Israel Some Love Tough Rather Than Tough Love
I can imagine many Israelis rolling their eyes: OK, where’s he going with this? When is he telling us what he really came here to say?
The Story That Never Goes Away
Rachel Goldberg-Polin, mother of slain hostage Hersh Goldberg-Polin, can’t stop speaking about her pain and the public love her body cannot always receive. She talks to the Journal about her son’s legacy and her new book.
Remembering Who You Are
An Open Letter to My Fellow Jews on Peoplehood, Memory and Israel
Rosner’s Domain | A Dime-Store Abe: The Karhi Crisis
This week’s “Constitutional Crisis” is typical of the way the government operates. It issues a statement, or a tweet and then walks it back. Oops, we did not mean it. Or rather, we did, but we also meant to deny that we did.
“Believe All Women” Should Not Be Political
Moral consistency is not a Republican value or a Democratic value. It is an American value.
Why Can’t We Be Friends?
If we want to see a less polarized society, both internally and beyond, we must emphatically reject the idea that political alignment is the predominant commonality for friendship.
Ruth-less, the Enigma of a Name
Jews spoke in two voices about Ruth, a kind of national schizophrenia, one with joyous chanting on Shavuos as the Book of Ruth was read; the other, removing her name from the chain-link of repeated names throughout the generations.
More news and opinions than at a Shabbat dinner, right in your inbox.