What does a topless DJ like DJane, aka Niki Belucci, have in common with Hellmans Mayonnaise and Bertoli Olive Oil? Well, both were tied to multi-national mastodon Unilever, which recently threw a party in Israel to promote Axe. I don’t have to tell you who the DJ was, and you could probably guess that ultra-Orthodox Jews, major consumers of Unilever’s kosher products, are really ticked.

































