Roni Leibovitch, a 35 year old data-scientist from Detroit, was finishing up some last minute Facebook-ing, when an article caught his eye, ““>petition on Change.org to get Lamar Advertising, the company that owns the billboard, to take it down. Even though it was almost Shabbat, “I had to take action right when I heard about this sign because there is no room for hatred in our community,” he said.
The sign reads “America First, Not Israel” a common anti-Semitic canard accusing Jews of being a fifth column and not loyal Americans.
Within hours of launching the campaign, “” target=”_blank”>signatures, more Facebook posts, and more Tweets to their investors and their CEO, for them to take down this offensive billboard.
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” target=”_blank”>Local Baton Rouge news station where Lamar is HQ’ed
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