fbpx
Tuesday, August 4, 2020

The Business Development Guru Combining Wellness and Technology

Enjoying this article?

You'll love our roundtable.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Galit Horovitz is putting the combination of wellness and technology (welltech) on the map. Literally. Together with her co-founders — Amir Alroy, Ramy Shvarts and Shlomi Zedkia — they are currently mapping out the over 450 startups in Israel at the intersection of the $4.5 trillion wellness industry and tech startups.

A business development guru, Horovitz has observed the rapid growth of the wellness sector in Israel and globally. She credits her global perspective to having studied in New York, Paris and Jerusalem before making her home in the center of Tel Aviv.

 “People are taking care of their well-being,” she said. “Wellness in Israel in general is growing. You can see that in the way that people exercise, the salons, the vegan food. Israel is the startup nation and you have a lot of technology. We put the two together. There are a lot of startups that were doing wellness, but they didn’t know that’s what it was.” 

Whether it’s a fitness application using machine vision or a nutrition application using artificial intelligence, there are a lot of technology startups contributing to the boom in wellness tools. So Horovitz and her crew have created a new sub-industry by naming what was already taking shape. 

WellTech1 — the wellness microfund and innovation hub Horovitz and her co-founders started in May 2019 —  is a blend of accelerator, platform and micro-fund. Horovitz calls it “a gateway to revolutionary wellness technology in the startup nation.” The hub serves all facets of the business equation: the provider, the investor and the consumer.  

“Wellness in Israel in general is growing. You can see that in the way that people exercise, the salons, the vegan food. Israel is the startup nation and we have a lot of technology. We put the two together.”

“Startups generally are two to three people who maybe were in the army together, studied together, but they don’t have business skills, marketing skills,” Horovitz said. “They may not have even set up a business yet. The accelerator and the hub, because we are mostly a hub, help them grow.”  

She added, “Our idea is to build a wellness community. We believe this is growing exponentially. It’s the next big trend.” Indeed, in the past month, the company has hosted a variety of big-name players including Nike, Harel (Israel’s third-largest insurance group) and a European premiere league soccer team. 

“We believe in wellness and the startup scene in Israel and all the big companies will at some point need wellness and need these technologies,” Horovitz said. “We help them reach investors and we help them create joint ventures.”

The key to Horovitz’s own wellness? 

“I love what I do. I like new adventures. I have that creative side to myself. I do ceramics, bake elaborate cakes. I like that I’m doing something new. And suddenly, people are using the term welltech. It’s amazing. You feel like you grew a baby.”

Correction: A previous version of this article incorrectly stated that WellTech1 was mapping 200 startups. 

Enjoyed this article?

You'll love our roundtable.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Latest Articles

AOC Inspired A New Generation of Strong Women, I Met a Lesser Known AOC at USC

Ocasio-Cortez did not simply put a bully in his place; she demonstrated to a generation of young women that they don’t need to accept such abuse either.

Israel Offers Aid to Lebanon Follow Explosions at Beirut Port

Lebanon is not expected to accept the offer.

‘Harry Potter’ Star Jason Isaacs Opens up About His Struggle With Addiction

"Every action was filtered through a burning need I had for being as far from a conscious, thinking, feeling person as possible."

Can We Save Working Moms and Our Economy?

Working moms in the U.S. already make as little as 69 cents for each dollar earned by working dads. We simply cannot afford a backslide.

Trump Pronounces Yosemite as ‘Yo Semites’

Twitter users responded with various jokes on the matter.

The Mastermind Behind Netanyahu’s New Media (Topaz Luk)

Even prime ministers can’t do everything by themselves. They must surround themselves with dedicated, smart and excellent people who will help them.

Alexander Vindman Decries Trump’s ‘Efforts to Undermine the Very Foundations of Our Democracy’

"At no point in my career or life have I felt our nation’s values under greater threat and in more peril than at this," Vindman wrote in an op-ed in the Washington Post.

At Biden Fundraiser Focused on Anti-Semitism, Schiff, Rosen and Jason Alexander Bash Trump — and Get Personal

Schiff said Trump "has set the most ugly, bitter, divisive and sometimes racist tone of any president, certainly in my lifetime."

Amazon’s ‘Hunters’ Renewed for Season 2

The hit drama from creator David Weil, executive producer Jordan Peele and starring Al Pacino and Logan Lerman, was inspired by Weil’s grandmother, a Holocaust survivor.

Culture

‘Harry Potter’ Star Jason Isaacs Opens up About His Struggle With Addiction

"Every action was filtered through a burning need I had for being as far from a conscious, thinking, feeling person as possible."

Amazon’s ‘Hunters’ Renewed for Season 2

The hit drama from creator David Weil, executive producer Jordan Peele and starring Al Pacino and Logan Lerman, was inspired by Weil’s grandmother, a Holocaust survivor.

LAMOTH to Present ‘The Holocaust & Italy’ Film Series and Panel Discussions

The Shoah-related movies and live Zoom discussions are part of this month's “Teicholz Holocaust Remembrance Film Series: The Holocaust & Italy.”

Jewish Agency Chair Says Seth Rogen Apologized for Israel Comments, Rogen Denies Apologizing

Rogen also claims that he never gave Herzog permission to publicize the conversation.

Latest Articles
Latest

AOC Inspired A New Generation of Strong Women, I Met a Lesser Known AOC at USC

Ocasio-Cortez did not simply put a bully in his place; she demonstrated to a generation of young women that they don’t need to accept such abuse either.

Israel Offers Aid to Lebanon Follow Explosions at Beirut Port

Lebanon is not expected to accept the offer.

‘Harry Potter’ Star Jason Isaacs Opens up About His Struggle With Addiction

"Every action was filtered through a burning need I had for being as far from a conscious, thinking, feeling person as possible."

Can We Save Working Moms and Our Economy?

Working moms in the U.S. already make as little as 69 cents for each dollar earned by working dads. We simply cannot afford a backslide.

Trump Pronounces Yosemite as ‘Yo Semites’

Twitter users responded with various jokes on the matter.

Hollywood

Roy Moore’s Lawsuit Against Sacha Baron Cohen Over Being Pranked Can Proceed, Judge Rules

By the time the episode aired, it was widely known that Cohen was punking public figures.

‘Expecting Amy’ Highlights a New Comedy Dynamic of Jewish Mothers Making, Not Being, the Jokes

Jewish moms like Amy Schumer, who were once the material, have become the premier comics of this age.

Podcasts

The Mastermind Behind Netanyahu’s New Media (Topaz Luk)

Even prime ministers can’t do everything by themselves. They must surround themselves with dedicated, smart and excellent people who will help them.

Pandemic Times Episode 75: What is the Secret to Jewish Resiliency?

New David Suissa Podcast Every Monday and Friday. Reflections on the worsening times and how the Jewish approach to resiliency can guide us. How do we...

More news and opinions than at a Shabbat dinner, right in your inbox.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

x