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September 29, 2010

Rob Eshman: Competence

As a rule, I’m not the rallying type.

I didn’t even go to a single homecoming in high school or college. Wherever I see crowds of people, I see black-and-white pictures of cross burnings, Klan rallies and the Nuremberg parade grounds. Call me paranoid, but history shows that, most of the time, little good comes from too many like-minded people standing around.

But this Oct. 30, I’m very tempted to break my rule.

That’s when Jon Stewart is holding his Rally to Restore Sanity on the National Mall in Washington, D.C. Tens of thousands, maybe hundreds of thousands, of people are expected to attend.

“Think of our event as Woodstock,” reads the rally Web site, rallytorestoresanity.com, “but with the nudity and drugs replaced by respectful disagreement.”

I was watching “The Daily Show” on Sept. 16 when Stewart announced the rally. At first, the idea of a gathering of sensible, non-riled-up Americans seemed like a punch line to a riff about the recent Rally to Restore America hosted by Fox News personality Glenn Beck that featured Sarah Palin and several thousand Tea Party true believers.

Like most viewers, I assumed Stewart’s idea was shtick. But he went on to sound strident and impassioned. Sensible, if difficult, approaches exist to the most dire issues Americans face, Stewart said, and the majority of Americans can agree on common-sense approaches.

Then he cut to a montage of clips showing Americans on both ends of the political spectrum screaming down politicians, hijacking news shows, waving placards that showed either President Barack Obama as Hitler or former President George W. Bush as Hitler.

“Obama is Hitler. Bush is Hitler,” Stewart said. “What’s the matter, people? You don’t know what a Stalin mustache looks like?

“We have seen these folks, the loud folks, dominate our national conversation on our most important issues,” Stewart said. “Why don’t we hear from the 70 to 80 percenters? Well, most likely, because you have s—- to do.”

Stewart wants those of us who care, but don’t carry on enough to provoke the 24-hour cable news monster, to show up in Washington for what he is calling “The Million Moderate March.” Our job, he said, is to take back the national debate from the 20 percent on the extremes and from the cable news shows that depend on them to provide reality-show-level drama and pundit fodder.

Stewart has for a long time spoken to that 80 percent, though he has denied actually leading us. His primary job, after all, is to entertain. And like all great American satirists, from Will Rogers to Howard Stern, he can’t help sounding more sensible than the people he mocks.

And these days, sounding sensible is an act of rare political courage.

“I think of myself as a comedian who has the pleasure of writing jokes about things that I actually care about. And that’s really it,” Stewart once told an interviewer. “You know, if I really wanted to enact social change … I have great respect for people who are in the front lines and the trenches of trying to enact social change. I am far lazier than that.”

It turns out that within the self-described lazy satirist is a truly angry Howard Beale who just can’t take it anymore.

Perhaps it took the promise, then disappointment, of a new Democratic administration, or the rise of the Tea Party, or the crossing over from chatterers to newsmakers of far less talented and more dangerous media personalities like Beck that finally got Stewart out from in front of the brick wall and into the crowd.

Whatever convinced him to step up and step out, sign me up.

Stewart said that, at his rally, don’t expect placards with poorly drawn Hitler, or even Stalin, mustaches. He offered a sample of the signs he’ll supply to the crowd: “I Disagree With You, but I’m Pretty Sure You’re Not Hitler,” “Take It Down a Notch for America” and “Competence.”

Oh, competence. Stewart belongs to a dwindling number of commentators who spend time analyzing options, measuring arguments, sifting through opposing facts and, in many cases, doing actual reporting. Invariably, their writing rewards competence over ideological purity. Think Thomas Friedman, Matthew Miller, Paul Krugman, James Fallows, Jeffrey Goldberg, Nicholas Kristof. You may not always agree with their conclusions, but they rarely, if ever, substitute bluster for actual facts.

If it strikes you that all except two of these columnists (Fallows and Kristof) are Jewish, I don’t think that’s a coincidence, either.

A couple of elections ago, in the midst of one of those perennial debates over whether Jews were turning to the Republican party, Cal State Fullerton professor Raphael Sonenshein made the point that what neither party realizes about Jews is that, above all, Jewish voters reward fairness and competence.

For most Jews, the argument is not over big government or small government, but effective government. History, culture or genetics have bent us toward pragmatism wedded to compassion, mixed in with a sense of humor.

And that, I think, is a good working definition of sanity — and an idea worth rallying around.

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‘Bonnie and Clyde’ director Arthur Penn dies at 88

Film, TV and theater director Arthur Penn died last night in New York of congestive heart failure. He was 88.

Penn was a seminal figure in Hollywood, credited with transforming movies made in “good taste and moral clarity”, according to the NY Times obit, to an intense, stylized focus on sex and violence, thus paving the way for a new generation of contemporary filmmakers.

Penn was born in Philadelphia to Russian-Jewish parents; his brother was renowned photographer Irving Penn.

From the New York Times obituary:

Arthur Penn was born on Sept. 27, 1922 in Philadelphia to parents of Russian-Jewish heritage. His father, a watchmaker, and his mother, a nurse, divorced when he was three, and Arthur and his brother Irving (who would achieve fame as a photographer) went to live with their mother in New York and New Jersey, changing homes and schools frequently as she struggled to make a living.

….

But it was as a film director that Mr. Penn left his mark on American culture, most indelibly with “Bonnie and Clyde.”

“Arthur Penn brought the sensibility of ’60s European art films to American movies,” the writer-director Paul Schrader said. “He paved the way for the new generation of American directors who came out of film schools.”

Many of the now-classic films of what was branded the “New American Cinema” of the 1970s — including “Taxi Driver,” directed by Martin Scorsese and written by Mr. Schrader, and “The Godfather,” directed by Francis Ford Coppola — would have been unthinkable without “Bonnie and Clyde” to point the way.

Loosely based on the story of two minor gangsters of the 1930s, Bonnie Parker and Clyde Barrow, “Bonnie and Clyde” had been conceived by its two novice screenwriters, Robert Benton and David Newman, as an homage to the rebellious sensibility and disruptive style of French New Wave films like François Truffaut’s “Shoot the Piano Player” and Jean-Luc Godard’s “Breathless.”

In Mr. Penn’s hands, it became something even more dangerous and innovative — a sympathetic portrait of two barely articulate criminals, played by Mr. Beatty and a newcomer, Faye Dunaway, that disconcertingly mixed sex, violence and hayseed comedy, set to a bouncy bluegrass score by Lester Flatt and Earl Scruggs. Not only was the film sexually explicit in ways unseen in Hollywood since the imposition of the Production Code in 1934 — when Bonnie stroked Clyde’s gun, the symbolism was unmistakable — it was violent in ways that had never been seen before. Audiences gasped when a comic bank robbery climaxed with Clyde’s shooting a bank teller in the face, and were stunned when this attractive outlaw couple died in a torrent of bullets, their bodies twitching in slow motion as their clothes turned red with blood.

 

 

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Hooray for Jews, Mormons and Atheists

“And I give unto you a commandment that you shall teach one another the doctrine of the kingdom. Teach ye diligently and my grace shall attend you, that you may be instructed more perfectly in theory, in principle, in doctrine, in the law of the gospel, in all things that pertain unto the kingdom of God, that are expedient for you to understand; Of things both in heaven and in the earth, and under the earth; things which have been, things which are, things which must shortly come to pass; things which are at home, things which are abroad; the wars and the perplexities of the nations, and the judgments which are on the land; and a knowledge also of countries and of kingdoms.” – Doctrine and Covenants 88:77-79

——-

During a meeting that I attended at one of the leading Orthodox synagogues in Los Angeles, a rabbi educator stood up and declared that Orthodox Judaism was the only religion that required its members to become scholars of its own doctrine. According to him, all other religions trained a select group of ministers in their theology, while average members in the pews had no obligation to read their holy books or study their doctrines. Even other Jewish movements were lax in teaching their followers the principles of Jewish theology and practice. I approached him after the meeting and informed him that Mormons had a lay (not professional) clergy and five books of scripture to master, which of necessity required them to become scholars of their own doctrine. He didn’t seem too impressed, and I quickly changed the subject.

I’d love to track that rabbi down today and share with him the results of the U.S. Religious Knowledge Survey released this week by the prestigious Pew Forum. More than 3,400 respondents answered 32 questions on the Bible, Christianity, Judaism, Mormonism, world religions, religion in public life, and atheism and agnosticism. Atheists and agnostics had the highest average total score (20.9 questions), followed by Jews (20.5) and Mormons (20.3). White Evangelicals (noted Mormon-bashers) were a distant fourth (17.6).

The breakdown of the scores understandably led to a lot of backslapping in the Mormon blogosphere. Mormons knew more about both testaments of the Bible than any other religious group. They also scored highest in knowledge of Christianity, and were second only to Jews in knowledge of Judaism. Mormons knew more about Mormonism than others polled (sigh of relief), followed by atheists/agnostics and Jews. Only Jews and atheists/agnostics scored higher in knowledge about world religions and general knowledge questions. To summarize: Jews, atheists and agnostics have a greater general knowledge about religion, while Mormons are more familiar with the Bible and Christianity than members of other faiths. Mormons also know more about Judaism than members of any non-Jewish faith group. This is very encouraging to those of us who are actively promoting LDS-Jewish ties.

The emphasis that both of our communities place on education and study is evident in the survey’s results. Jews are known worldwide for their academic accomplishments, and have established many first-class institutions of higher learning in the U.S. and Israel. Every week Jews study the Torah portion in their synagogues, and many Jewish communities run Jewish schools for their children. In this country, the LDS Church currently operates three universities (BYU, BYU Hawaii, BYU Idaho) and a business college in Salt Lake City. In addition, Southern Virginia University, while not officially sponsored by the Church, actively promotes an LDS environment on campus. Speaking of campuses, it is rare if not impossible to find a major college or university without both a Hillel chapter and LDS Institute program. Most Mormon teens begin college after having studied the scriptures every weekday before school for four years, in addition to the hour they spent in Sunday School each Sunday.

Given that we have multiple books of scripture to master, I’m very proud of the Mormons’ performance on the Pew survey. That said, there is clearly room for improvement: we need to learn more about non-Jewish/ non-Christian world religions. This may be easier to do in large cities like Los Angeles, where Buddhist and Hindu temples are a short drive away, than in other parts of the country. Nevertheless, followers of a religion that believes “the glory of God is intelligence” and that requires its members to study all things (see scriptural quote above) need to find a way to learn more about their brothers and sisters of all faiths – and none.         

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Is Rahm Emanuel going to pull a LeBron James?

From most powerful Jew in Washington to most powerful Jew in Chicago? 

I doubt Rahm Emanuel is trying to over-hype the upcoming announcement of his plans to run for mayor of Chicago. After all, Emanuel is no ” title=”Cleveland” target=”_blank”>Cleveland.

But, it’s a likely possibility for the White House chief of staff, who is scheduled to make the official statement this Friday. 

From Chicago Sun-Times:

Watch for Rahm Emanuel to hit the bricks running for Chicago’s mayoral mantle this weekend after his formal announcement Friday he is leaving his job as White House chief of staff.

Read more at ” title=”Michael Jordan” target=”_blank”>Michael Jordan say?

The suspense is killing me.

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Obama on why he became a Christian

 

Responding to a trio of spicy questions in Albuquerque, President Obama “expounded Tuesday on the reasons he became a Christian as an adult.” At least that’s how The New York Times characterized Obama’s answer. Here’s what he said:

“I’m a Christian by choice,” the president said. “My family, frankly, they weren’t folks who went to church every week. My mother was one of the most spiritual people I knew but she didn’t raise me in the church, so I came to my Christian faith later in life and it was because the precepts of Jesus Christ spoke to me in terms of the kind of life that I would want to lead. Being my brothers and sisters’ keeper, treating others as they would treat me, and I think also understanding that Jesus Christ dying for my sins spoke to the humility we all have to have as human beings, that we’re sinful and we’re flawed and we make mistakes and we achieve salvation through the grace of God.”

Mr. Obama went on: “But what we can do, as flawed as we are, is still see God in other people, and do our best to help them find their own grace. That’s what I strive to do, that’s what I pray to do every day.’’ Yet he said that as president, he also “deeply believes that part of the bedrock strength of this country is that it embraces people of many faiths and of no faith.’’

It’s an interesting statement, packed with theological nuggets. But it also hints, at least to my reading, that Obama was drawn to Christianity because he felt a need for spirituality and he liked some of its tenants, like the Golden Rule. Then again, he does talk specifically about Jesus dying for him, so maybe I’m being unfairly cynical.

Though the presidential family was criticized for not even church shopping when they arrived in Washington, Obama has been open about his faith before. His Christian faith, not Islam.

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Can Hollywood help Israel?

If you want to pack a ballroom full of Jews, try this theme: Hollywood and Israel.

It’s a relationship the Jewish community never tires of exploring, no matter how fraught or flimsy or confounding the connection.

An event organized by the pro-Israel World Alliance for Israel Political Action Committee (WAIPAC) on Sept. 14 drew a crowd of 350 to the Luxe Hotel Sunset Boulevard. There, Hollywood hotshots Sherry Lansing, Marc Platt and David Lonner thrashed out their passions and prescriptions for a Hollywood that cares — even as Israel faces an unfriendly media and artist boycotts, and as increasing political tensions tug at American Jewish loyalties.

Do people in Hollywood care about Israel? Sure. The only problem is that no one knows what Hollywood should do.

“Hollywood is packed with people who know how to influence opinion,” said Lonner, founder of Oasis Media Group, whose clients include writer/producer/director J.J. Abrams and producer/director Jon Turteltaub. “If we can figure out a way to harness that, I do believe we can make a difference.”

But Hollywood is not monolithic. It’s “just a group of individuals,” said Lansing, former head of Paramount Pictures and founder of The Sherry Lansing Foundation. “There are people who care deeply, people who are indifferent and a group that is vocally opposed to Israeli policies,” she added. To lump the whole of Hollywood together would be misguided, but the panelists agreed that the prevailing industry ethos toward Israel is characterized by deep uncertainty and ambivalence.

“Hollywood loves an underdog,” said theater and film producer Platt (“Legally Blonde” franchise, “Wicked”). “Always has.” But while the Jewish state may have played that role well for generations past — a newly minted, vulnerable nation under constant threat and attack — these days, young Hollywood isn’t buying the Israel-as-victim ticket. Even with a nuclear threat from Iran, young Hollywood sees an Israel with power and prestige, an Israel that hasn’t always acted wisely — or kindly — when it comes to the Palestinians.

“Because Israel is in a position of power,” Platt said, “power can be abused, and that leads to criticism.”

Though not in this room. After all, WAIPAC is not JStreet, so instead of discussing the tough choices Israel faces, the panelists stuck to their comfort zones: how much they love Israel, how they want to improve its image and how to get other people to love it, too.

“Emotionally, I can never be objective about [Israel] because I love it so much,” Platt said.

“I was always somebody who was very proud of being Jewish, but I had no idea how much I loved Israel until the plane landed on the ground [on my first trip], and I walked outside and started to cry,” Lansing said.

“I always say I’m like a light socket plugged into an energy source when I’m there,” Lonner added.

Both Lansing and Lonner have organized industry trips to the Holy Land, the best pro-Israel aphrodisiac: “The best way to convert somebody who isn’t pro-Israel is to take them to Israel,” Lansing said again and again.

Prompted by moderator Jay Sanderson, president of The Jewish Federation of Greater Los Angeles, Lansing, Lonner and Platt offered up their 2 cents on how Hollywood could be of more use to Israel’s welfare.

Lansing stressed education — Internet campaigns and public service announcements; Platt said the industry needs leaders and role models who can galvanize support.

Lonner borrowed a play from Mel Gibson.

“I think there’s a gigantic market for biblical stories,” Lonner said, calling for the industry to try its hand at Hebrew bible narratives. “Ironically, and upsettingly, the effect Mel Gibson’s movie had in this country and around the world showed that biblical stories — violence and all, sex and all — do have a marketplace.”

Sanderson wondered whether the days for telling stories about Israeli and Jewish history are over. Couldn’t a contemporary “Ten Commandments” do the trick?

Remember, Platt warned, Hollywood is a business, first and foremost. So, while it’s nice to dream up movies that showcase Jewish values and the nuances of life in Israel, more importantly, they’ve got to sell.

“We all appreciate and respect Steven Spielberg’s great film ‘Schindler’s List,’ ” Platt said, “but it did take the most successful director of the 20th century, a best-selling novel and a protagonist that was a Gentile, to tell the story of the Holocaust.”

“I don’t want to sound dramatic, but I’m actually more concerned today than I’ve ever been in my whole life,” Lansing said. Someone in the audience raised the issue that Lansing sits on The Carter Center board of trustees. Jimmy Carter’s 2007 book “Palestine: Peace Not Apartheid” presents a critical view of the Israeli government.

Lansing said the book upset her, but it was no reason to end her friendship with the former president: “To leave the table and not engage in dialogue is to ensure that no one will ever change their mind.”

When something is glaringly offensive, such as last year’s boycott of the Toronto Film Festival’s spotlight on Tel Aviv, Hollywood rallies to the cause. But, for the most part, the Jewish Hollywood behemoth can’t be bothered with the everyday trials of the Jewish state.

Besides, the film community is becoming increasingly global, where party lines do not prevail nearly as much as they do in Washington.

“More and more voices are being heard,” Platt said, “including Israeli voices. And there’s also, as there should be, the other side — Arab voices and Palestinian voices that are also important.”

Maybe instead of asking what Hollywood can do, Hollywood Jews should ask themselves who they want to be.

“I don’t think there’s a collective response,” Platt said. “I feel it’s in the actions of people, in the stories you tell and how you tell them, the way you behave and how you wear your Jewishness.”

Can Hollywood help Israel? Read More »

‘The Social Network’: One talented misfit plays another

Jesse Eisenberg was practically born to play Facebook founder Mark Zuckerberg, the prickly antihero of “The Social Network.”

Like his character, Eisenberg is 26, Jewish, fiercely bright, hails from a middle-class New York home and is testament to the idea that smart nerds will inherit the earth. He speaks rapidly to convey the multiple ideas that crash and jumble in his brain, and he can find public appearances (not to mention interviews) excruciating. The film about Zuckerberg, an intensely private young man who shot to the top of a very public field, also resonates with Eisenberg, who has earned accolades playing adorably awkward nerds in films such as “Zombieland” but who seems poised to become a veritable star, given the Oscar buzz surrounding “Social Network.”

“I really do feel a great kind of connection to my character,” he said in a phone interview from Austin, Texas, where he was making press appearances. 

And though Zuckerberg has denounced the film — calling “fiction” its portrayal of how he founded Facebook and his schism with the company’s co-founder and his former best friend, Eduardo Saverin (Andrew Garfield) — Eisenberg nevertheless empathizes with the genius billionaire. “I can only imagine what it would be like to watch a movie about something you did when you were 19 and lawsuits you were involved in when you were 24,” he said in a voice reminiscent of a young Woody Allen. “I don’t even like to watch movies I’ve been in.” Indeed, Eisenberg is so private, he had never even been on Facebook before reading Aaron Sorkin’s screenplay some two years ago.

That was just months after Sorkin (“The West Wing,” “Charlie Wilson’s War”) was hooked four pages into reading the book proposal for Ben Mezrich’s “The Accidental Billionaires: The Founding of Facebook: A Tale of Sex, Money, Genius and Betrayal.” Director David Fincher (“Fight Club,” “The Curious Case of Benjamin Button”) soon signed on, and while numerous actors auditioned for the leading role, Eisenberg was the shoo-in. Fincher actually pulled Sorkin aside to view the actor’s videotaped audition of the film’s opening scene, in which Zuckerberg’s rapid-fire, obnoxiously condescending patter — and social cluelessness — revolts his soon-to-be-ex-girlfriend. In the movie, she silences him by stating that women won’t avoid him because he’s a nerd but because he is an “a———.”

Even though reviews so far have applauded the film, some critics have described the fictional Zuckerberg as off-putting; Eisenberg, however, professes “great affection” for his character. When he first read the screenplay, he said he saw that Zuckerberg “can appear detached or enigmatic, but by the end of the script, I had the sense that I understood all of his behavior — even though it was sometimes hurtful or hard to decipher.

Story continues after the jump.

“Mark Zuckerberg comes off as a very lonely person who feels alienated from society and traditional interpersonal interactions. The dramatic irony of the movie is that he creates a network that unites everyone except himself.”

Zuckerberg’s Jewish background is one of the elements that marginalize him from the blue-blood culture at Harvard, along with the elite all-male clubs there that decline to admit him. This exclusivity is perhaps personified in the characters of Cameron and Tyler Winklevoss, the broad-shouldered WASP rowing champions who are members of the choicest club — and who allege that Zuckerberg stole their Internet idea after he agreed to work with them. The movie’s Zuckerberg resents their athletic prowess, their sense of entitlement, their easy admission into the highest echelons at Harvard. “I’m not going back to Caribbean night at AEPi [the Jewish fraternity],” the budding CEO says at one point in the movie. 

Yet Eisenberg doesn’t believe his character frames these frustrations “as a Jewish person. His motivation and ambition is derived from feeling excluded by the established guard.”

The actor has been candid about his own social unease in previous interviews with The Jewish Journal, beginning when he was 22 and had just portrayed the pompous son of literati parents in “The Squid and the Whale.”

“I was depressed when I was really young,” Eisenberg said during a 2009 interview about “Adventureland,” in which he played a sweet but self-aggrandizing writer. “I had emotional issues, but a lot of actors do — that’s why we’re emotionally accessible,” he said. “My parents were great, but I just had a problem with separation anxiety. I remember I could never go to birthday parties because I would cry hysterically, so I just stopped getting invited.”

Eisenberg was especially traumatized when he enrolled at a big new school in sixth grade, and — according to The New Yorker — he spent a brief stint in a mental hospital. “I had great difficulty connecting with other people,” Eisenberg said. “To cope, I started acting, because it was in a prescribed setting where the roles were designated. But within those roles, you could be creative.” This personal history proved useful in understanding his “Social Network” character who, he said, “feels the best way he can connect is in this other prescribed setting, which is online.”

‘The Social Network’: One talented misfit plays another Read More »

The Ten Commandments of social networking

The increasing ubiquity of social media raises the question: How should Jews behave online? Conversations with rabbis, educators and even one lawyer, as well as with a number of Jewish Web innovators led to the following guidelines.

1. I am the Web. “Thy God?” No, but don’t ignore my power.

Using social media is no longer optional. Across the denominational spectrum, leaders of communities and congregations are reaching out to Jews online.

“Maybe we ought to say that we’re people of the Facebook now,” said Rabbi Denise Eger of Congregation Kol Ami in West Hollywood. An avid blogger, Eger recently had her synagogue added to Foursquare, and, last Shavuot, she and other Reform rabbis tweeted biblical verses (“Love your neighbor as yourself #TORAH”) every hour on the hour. Her enthusiasm for social media is unbridled. “It brings torah to where the Jews are,” Eger said. “And that’s what Moses did: He brought Torah down from Sinai to where the Jews were.”

Chabad Lubavitch’s Web site, meanwhile, is the most frequently visited Jewish Web site in the world, according to Rabbi Dovid Eliezrie of the North County Chabad Center in Yorba Linda. Chabad.org and its affiliate sites aim to be one-stop shops for everything Jewish. “The shluchim (Chabad emissaries) now are using the net very aggressively to promote their centers and their activities,” Eliezrie said. “You can sell your chametz, or you can find out what time Shabbos starts in Tasmania.”

2. Web mensches shall have other laws aside from mine.

“It’s the wild, wild West,” said Erik Syverson, a Los Angeles-based attorney speaking about the existing case law relating to the Internet, his area of specialty. “The law is the last thing to adapt to changes in society, so there’s almost nothing out there.”

Which helps explain why appropriate use of social media is of real concern in the Jewish community, and particularly among Jewish educators, many of whom have concluded that the best rules for the brave new world of social media are the same that worked for the old world that existed without it.

“Jewish values are as relevant to online communications as they are to offline communications,” said Sam Gliksman, director of educational technology at New Community Jewish High School and contributor to the Chai Tech blog at jewishjournal.com. “It’s very easy to feel as if you’re anonymous when you’re sitting in front of a computer, when in actual fact you’re not,” Gliksman said. “When you communicate with anyone using a computer, there’s someone on the other end of the line. If you behave online as if you’re sitting across the table from the person you’re talking to, I think you would often behave very differently.”

Last fall, the Milken Community High School—which is developing its own school-wide online social community site—established one hard-and-fast rule governing the use of Facebook and other social media sites. “Faculty members are not allowed to friend students or parents of students until after the student has graduated from the school,” said Milken’s head Jason Ablin. “One of my teachers had to de-friend 150 kids.”

3. Don’t hate the slacktivists. It’s all right to click in vain.

Slacktivists?

“It’s like low-level activism,” said Andy Neusner, Web content manager at The Jewish Federations of North America.

The Jewish Community Heroes Campaign, which Neusner manages, is one example. Hundreds of nominees have been voted upon by over 100,000 people because, for many Jews (particularly younger ones with more time than money), clicking is much easier than donating.

“I don’t much care for the term,” said Allison H. Fine, co-author of “The Networked Nonprofit: Connecting With Social Media to Drive Change” (Jossey-Bass: 2010). “It has such a negative connotation to it.”

“People are doing what nonprofits are asking them to do,” Fine said, defending slacktivists. “There’s a lot of friending causes on Facebook and fanning of pages. It’s just where the field has been. There’s nothing wrong about that.”

Organizations, Fine said, must move a person to go beyond that first click by laying out possible next steps. “A number of them would be willing to comment on blogs or post a video or host a house party,” Fine said, “but they have to be asked to do it.”

Lou Cove, executive director of Reboot, a network of Jews thinking creatively about how to adapt Jewish traditions and rituals to today’s world, suggested another possible benefit to slacktivism: “The one advantage of friending and liking—even if you yourself don’t do much more—is that other people are going to see it,” Cove said, “and that might be the person who will get really inspired by it.”

4. Remember the Sabbath, keep it holy—and unplug.

In January, Reboot began circulating and discussing a list of 10 principles intended to help people carve a day of rest out of their hectic weeks. They called it the “Sabbath Manifesto”, and the first idea—“Avoid technology”—attracted the most attention.

Cove recalled a planning meeting that took place in San Francisco earlier this year. “They handed out little burlap bags, called cell phone sleeping bags,” and told people to turn off their cell phones. “This turned out to be quite controversial,” said Cove. Some people liked the idea, Cove said, “but many people said, ‘I can’t shut it off. I can’t part with it. This is crazy.’ ”

Realizing they’d hit a nerve, Reboot threw down the gauntlet, challenging America to a 24-hour National Day of Unplugging , starting at sundown on Friday, March 19, and lasting until sundown on Saturday, March 20. Numerous media outlets covered the story, including the CBS’ Katie Couric. Thousands participated—and not just Jews.

“Jewish life allows for—and kind of mandates—this space and time within which to shut down,” Cove said. “Even though this was not an issue when Shabbos was mandated, it’s just a great gift that we can convey to a broader community, well beyond our own.”

Reboot plans to reprise the National Day of Unplugging in March 2011.

5. Honor your bubbe and zayde (even if they’re technophobes).

According to a study released in early 2009, women over 55 are the fastest-growing demographic on Facebook. Older Jewish Americans are becoming increasingly adept at using new social media technology to interact with their families.

“I’ve Skyped people into bar mitzvahs, and services,” said Rabbi Paul Kipnes of Congregation Or Ami in Calabasas. “The Internet brings people closer when they’re so far away.”

The Internet isn’t the only technology to do this. “My folks didn’t come to my youngest son’s bris,” Kipnes said. “We called them and they actually read their part over the phone.” But certain things that would have been challenging in the telephone age are being done regularly online—like connecting homebound mourners to a minyan using video-conferencing programs like Skype or iChat. “People would much rather be in shul, but if they can’t come, they can still be present,” said Rabbi Dan Moskovitz of Temple Judea.

And if your bubbe hasn’t taken the Facebook plunge yet—or even if she has—you should probably speak to her to announce life-changing news. “Usually it’s pretty easy to predict who’d be insulted to hear about your engagement online,” author and Etiquette Grrl Lesley Carlin wrote in an e-mail. “Parents and grandparents, too, I think, deserve to hear it from you personally rather than via FB or Twitter. And think about it—do you really want Grandma commenting something like, ‘Who is this Harry person? What happened to that lovely boy, Theo, with the nice teeth?’ ”

The Ten Commandments of social networking Read More »

Everybody’s got a story

One question I’m often asked is, “How do you come up with different stuff every week? Don’t you ever run out of material?” In response, I usually just shrug and make a slight grimace, as if to say, “Yeah, it ain’t easy.” But the truth is, my problem is the exact opposite: I usually have too many stories to choose from. For every one you see, I have to pass on several others — often really good ones. This is the curse and delight of covering the Jewish world: There are too many stories!

This past week was especially crazy — story ideas came from everywhere and just piled up. I found it extremely difficult to just choose one. So, as a change of pace, I thought I’d try something different. Instead of scuba diving into one story, let’s snorkel and sample some of the story ideas that came my way:

1.  Unanswered prayers. It struck me during Yom Kippur, as the rabbi was urging us to ask God for all the things we need — strength, courage, health, prosperity, peace, romance, etc. — that some of us might be thinking: I prayed for the same things last year and got very little. Interestingly, at the conclusion of the prayers, right before Neilah, the rabbi made a special plea for someone who needs a bone marrow transplant: He asked us to come get our salivas tested the following day to see whether one of us might be a match. So which one is it, Rabbi — God or us? And if it’s us, then what are we asking God for? Hmm, that might make for a good column, I thought.

2.  At a Coffee Bean in West Hollywood, I had a chance encounter with a man named Aaron Cohen. Who is he? Just your typical Beverly Hills Jewish boy who decided in the mid-1990s that he wanted to become an Israeli commando. After 15 months of grueling training, he joined a top-secret unit of commandos who enter enemy territory and disguise themselves as Arabs to abduct terrorist leaders and bring them back to Israel. He learned Hebrew and Arabic and, for three years, participated in dozens of life-or-death missions, including infiltrating a Hamas wedding to abduct a terrorist. He now runs a security firm in Los Angeles. After a great schmooze, he gave me a copy of his autobiography, “Brotherhood of Warriors,” which I have no doubt will soon be a screenplay in development.

3.  Kids of Courage: Another chance encounter, this time at the Museum of Tolerance with Rabbi Yitzchok Adlerstein, who told me, “You must talk to my son about his new organization.” A few days later, I’m at another Coffee Bean, having coffee with Ari Adlerstein, who is showing me on his laptop a small film about Kids of Courage, a nonprofit he co-founded a couple of years ago that takes kids who are physically handicapped — often in wheelchairs — on adventure trips like skiing and to Disneyland. The work is enormously time consuming because of the logistics, medical supervision and fundraising involved, but Ari and his team have developed a 100 percent volunteer model that includes getting big discounts from airlines, hotels and other suppliers. They now serve hundreds of kids throughout the year, giving them a taste of adventure many of us take for granted.

4.  The Lone Soldier Center: There are thousands of Jews from the Diaspora who go to Israel to volunteer in the Israel Defense Forces. Many have no family or social network in Israel, so when they’re on leave, they can use a little help and emotional support. I had lunch last week with Tziki Aud, a man who devotes his life to these “lone soldiers.” He got the idea for his center after one of the soldiers he had “adopted,” Michael Levin, was killed in the Second Lebanon War. Aud choked up when he told me the story. Named in memory of Levin, the center has expanded to include comprehensive services like housing, food, social services, emotional counseling, education and tools for transitioning back to civilian life. Aud was in town to do fundraising.

5.  There were two more possible stories in events I attended: a tribute to the Croatian president at UCLA Hillel in honor of the decades of progress that have occurred for the Jewish population of Croatia, and the annual gala for CECI (Citizens Empowerment Center of Israel) that featured as guest of honor Deputy Foreign Minister of Israel Danny Ayalon, who has been all over the news lately because of the peace talks.

I’m not including other possible stories from last week, like one on author and radio host Michael Medved, who came to my house for a documentary shoot, or the wild night when my mother cooked a Moroccan meal for 20 Ashkenazic guests in our sukkah.

You get the picture: lots of stories. I have come to see everyone I meet as a possible subject for a column. The truth is, they all are. We each have a story to tell; some are more dramatic than others, but there’s always a story.

Maybe having stories is the one thing we can be sure God will provide for us every year.

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