March 26, 2019

The Nightmare of Living on Instagram's Favorite Street

“It’s easy to see why Paris’s Rue Crémieux is such a hit on Instagram.

Filled with small pastel-painted houses, weathered cobblestones, and blooming window boxes, the car-free street near Bastille has become one of Europe’s most popular spots to strike a pose, with the hashtag #ruecremieux now linking to over 31,000 images.

But the popularity of this Instagrammer’s paradise is making it hell for residents. Sick of influencers, rappers, yoga aficionados, and fashion shoots blocking their doorways, Rue Crémieux’s residents have had enough. This week, the street’s residents’ association demanded that the city of Paris protect their privacy by closing the street to visitors on evenings and weekends.

Residents of the street certainly make the Instagram onslaught sound wearisome. According to Antoine, a Rue Crémieux resident interviewed by radio station France Info, the street’s ’grammability has turned daily life there into an ordeal.”

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