fbpx
Saturday, September 26, 2020

Here comes the groom-ing!

Step aside, brides — those indulgent pre-wedding salon, spa and grooming gatherings are no longer exclusively your domain! Grooms, it’s your turn for a luxurious pre-wedding makeover and grooming session. To ensure you’ll look tip-top in your tux and tie, we’ve consulted local experts, uncovered trends and looked at personal products designed to tame any testosterone-fueled challenge on the big day.

Ask an expert

According to veteran stylist-to-the-stars Allen Edwards (based at A.T. Tramp in Beverly Hills and Decarra Salon in Woodland Hills), good grooming habits should be established long before the wedding day.  

“I recommend men come into the salon more often for hair care, and they should not be afraid to spend more money on a good haircut,” Edwards said. “Although men have a tendency to buy inexpensive shampoo, I recommend they buy a good moisturizing shampoo and condition their hair at least once a week. The three best hair products for men are Imperial, Paul Mitchell and Crew.”

Edwards also recommends men get facials and get into the habit of using a moisturizer every morning. And, just as women turn to magazines for inspiration, he said men can benefit from the same practice, buying magazines such as GQ to review haircut and facial hair trends.  

“Don’t get stuck wearing the same haircut your whole life,” Edwards said.

“Beards are very popular now, and I suggest keeping the beard very cropped.

“On the wedding day, men should keep their hair clean and short, and if they have a beard, it should be groomed a little shorter.”

Smooth operators

In the last two decades, men’s grooming products have gone from utilitarian to upscale, while pop culture and general health trends have made masculine pomades, creams, gels and designer shaves more palatable for even the manliest of guys. 

While many women dream about the kiss on the big day, nothing can spoil her moment quicker than getting her face scratched. Newport Beach entrepreneur Michael Finfrock realized this just three weeks into dating his girlfriend. With his female friends weighing in on the scratchy subject, and with heavy body and facial hair being a part of his genetic makeup, Finfrock was prompted to develop Soft Goat ($11.99 at ” target=”_blank”>amazon.com and ” target=”_blank”>jessyjudaica.com, a Toronto-based custom kippot maker and Jewish event planner with clients in L.A. and San Diego. “Others invite close family and friends to share in the mikveh with stories, blessings and food or drink,” she added.

Indeed, Judith Golden, who oversees activity at the American Rabbinical Assembly Mikveh at American Jewish University, said she has noticed a significant uptick in the number of grooms opting to take the plunge in a more meaningful way. She estimates the number has increased by 50 percent since she began working there 10 years ago. 

“It’s fabulous to see more men doing this,” Golden said. “The mikveh is a metaphor for a new beginning, and is one of the best things you and your future wife can do before you marry. When both partners do the mikveh, they are setting an intention for the life they will live together and the journey they will be taking beyond the wedding day.” 

Did you enjoy this article?

You'll love our roundtable.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Enjoyed this article?

You'll love our roundtable.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Latest Articles

Lisa Edelstein Joins the Cast of ‘ 9-1-1 Lone Star’

Lisa Edelstein (“House,” “The Good Doctor”) has joined the cast of FOX’s “9-1-1 Lone Star” as the ex-wife of the fire captain played by...

AOC Withdraws From Yitzhak Rabin Memorial Event Following Pro-Palestinian Criticism

The event will be held in October by Americans for Peace Now.

Report Highlights Anti-Semitism in Qatari Textbooks

One textbook called Zionism "a radical racist political movement."

Netanyahu’s Waning Legacy

Many Israelis now believe that everything Netanyahu is doing is only meant to save him from trial, even at the cost of curbing Israeli democracy.

The Journalist Banned From the U.S. for Alleged Terrorist Ties

In 2014, British-Israeli journalist Jonathan Spyer was on assignment for Jane’s Intelligence Review. He was on the Kurdish side of Kobane in northern Syria,...

The Anti-Zionism of Critical Ethnic Studies

Anti-Zionist sentiments are likely to find their way into Critical Ethnic Studies classrooms, since several of the social movements showcased in the curriculum have taken anti-Zionist stances and endorsed the BDS movement.

People Still Won’t Wear Masks and It’s Madness

Why do many Americans still shun the safety measures that produced coronavirus success stories in Korea, Taiwan and elsewhere?

Friend of Anne Frank Lays First Stone of Amsterdam’s Newest Holocaust Monument

"I’m satisfied that it’s finally happening," she said.

Abbas Criticizes Peace Deals, Calls for U.N. to Resolve Israel-Palestinian Conflict

“The only way to a comprehensive and just peace is the establishment of a Palestinian state on the 1967 borders.”

Culture

Lisa Edelstein Joins the Cast of ‘ 9-1-1 Lone Star’

Lisa Edelstein (“House,” “The Good Doctor”) has joined the cast of FOX’s “9-1-1 Lone Star” as the ex-wife of the fire captain played by...

Prosecutors Drop Solicitation Charges Against Patriots Owner Robert Kraft

They said they didn't have a case when they couldn't use a video for their case.

‘RBG’ Filmmaker Julie Cohen on Justice Ginsburg’s Death: ‘I Was Stunned’

Cohen made her comments during a Zoom event with Los Angeles Jewish Film Festival Executive Director Hilary Helstein on Sept. 24. 

Dr. Mandy Cohen on Guiding North Carolina’s Pandemic Response Wearing a Chai Necklace

Throughout the coronavirus pandemic, Dr. Mandy Cohen has provided steady guidance to the people of North Carolina. As the secretary of the North Carolina...

The Sweetness of Yom Kippurs Past

Sharon Gomperts: My family is visiting the apartment building in Israel where my uncles and their families live. I awake in the middle of...

Latest Articles
Latest

Lisa Edelstein Joins the Cast of ‘ 9-1-1 Lone Star’

Lisa Edelstein (“House,” “The Good Doctor”) has joined the cast of FOX’s “9-1-1 Lone Star” as the ex-wife of the fire captain played by...

AOC Withdraws From Yitzhak Rabin Memorial Event Following Pro-Palestinian Criticism

The event will be held in October by Americans for Peace Now.

Report Highlights Anti-Semitism in Qatari Textbooks

One textbook called Zionism "a radical racist political movement."

Netanyahu’s Waning Legacy

Many Israelis now believe that everything Netanyahu is doing is only meant to save him from trial, even at the cost of curbing Israeli democracy.

Hollywood

‘Dirty Dancing’ Sequel Starring Jennifer Grey Announced

It’s official: A “Dirty Dancing” sequel is coming, and it’s starring Jewish actress Jennifer Grey, who played Frances “Baby” Houseman in the 1987 original.

Roy Moore’s Lawsuit Against Sacha Baron Cohen Over Being Pranked Can Proceed, Judge Rules

By the time the episode aired, it was widely known that Cohen was punking public figures.

Podcasts

Pandemic Times Episode 90: Yom Kippur in a Pandemic Can Be Our Most Meaningful

New David Suissa Podcast Every Tuesday and Friday. Reflections from Rabbi Mordecai Finley on going deep on Judaism's holiest day. How do we manage our lives...

Pandemic Times Episode 89: Honoring Ruth Bader Ginsburg

New David Suissa Podcast Every Tuesday and Friday. Reflections on the life and legacy of a Jewish and American hero. How do we manage our lives...

More news and opinions than at a Shabbat dinner, right in your inbox.


By submitting this form, you are consenting to receive marketing emails from: Jewish Journal, 3250 Wilshire Boulevard, Los Angeles, CA, 90010, http://www.jewishjournal.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

x