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A Greener Future, Urban Sitting, Sweetness Measurement and More -This Week from the Startup Nation!

[additional-authors]
December 15, 2015

How Sweet is that Coca-Cola? Israeli Startup Lets You Know

How hot or cold is it? To find out, you check the thermometer. How long or short is an object? For that, you pull out a ruler and measure it. How sweet is “sweet”? Yuval Klein, CEO of Israeli start-up Valiber, aims to answer that question.

“We have established the first objective, measurable standard of sweetness,” he told The Times of Israel. “Distance, size, calories, and just about everything else that can be measured has an objective standard – but taste has been until now just a matter of taste. We want to bring about a day where a person can walk into a coffee shop and say that they want their latté with x degrees of sweetness, using our objective Val measurement.”

“>Read more here. 

Celebrating Beta Launch, Tel Aviv-Based yes.no Lets Users Pose and Vote on Questions to Ask Pioneers of Israeli High-Tech

A new Israeli social Q&A platform called yes.no celebrated its beta launch by inviting users to send questions to a variety of Israeli high-tech pioneers, and by creating a very cool infographic, “The Evolution of Israeli Innovation.” They established yes.no in Tel Aviv last April “to address the often one-sided and shallow nature of social networking interactions by creating a new network that trades on valuable and respectful dialogue through questions and answers.”

“>Read more here. 

Texas A&M to Open $6 Million Research Center in Israel

Texas A&M University has scrapped plans for a $200 million campus in the Israeli city of Nazareth and instead is launching a $6 million marine research center that’s expected to contribute to critical projects Israel is pursuing along the Mediterranean Sea.
The research center, which will open in February in collaboration with the University of Haifa, is a departure from plans announced in October 2013, when A&M System Chancellor John Sharp said a “peace university” was planned for Israel’s largest Arab city, Nazareth, that would bring Arabs and Jews together. The plans for an A&M branch were unveiled after consulting with then-Israeli President Shimon Peres, an advocate of coexistence between Israel’s Jewish majority and its Arab minority.

“>Read more here.

Technion Expert Honored for SniffPhone System

Prof. Hussam Haick, a well-known scientist from the Technion- Israel Institute of Technology in Haifa, and his SniffPhone rapid medical diagnostics project have been selected for the 2015 Nominet Trust 100 list. The SniffPhone system, a smartphone-linked technology aimed at rapid diagnosis of cancer and other diseases based on the subject’s exhaled breath, is being developed by a team led by Haick – a member of the Technion’s Faculty of Chemical Engineering and the Russell Berrie Nanotechnology Institute.

“>Read more here.

Slick IoT Gizmo ‘Dojo’ Will Protect Your Connected Devices From Cyber Attacks

With the Internet of Things revolution, come many security risks. To the rescue comes an Israeli start-up called Dojo Labs, which, with a stylish stone-like device, will monitor all data sent by anything connected to the Internet – smart TVs, smartphones, smart tablets, smart refrigerators, even smart water faucets – to determine whether they are sending out data in amounts or in ways that do not fit their profile.

“>Read more here.

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